Match.com Is Right: Why It's Okay to Look (Even If You're Not Looking)

Online dating is terrible. And great. And fun. And frustrating. But those same words describe dating in general. People complain about dating after divorce, or dating after 40, but from what I can tell, dating at any age is a test of one's endurance and sense of humor. Take a snapshot of a website's collection of profiles at any given moment, or trap everyone in a bar on a Saturday night, and you're going to see the same characters. Single people come in all flavors across all spectrums: they are hopeful and jaded, horny and uptight, desperate and cavalier, cocky and insecure, honest and deceptive. They're people. People who need people.

As one of those single people, I admit to being home alone on more weekend evenings than I want to be. Some of my married readers may be jealous, and I can understand why: a Friday night can be lonely, but also self-indulgent. Last night, for example, I did what I wanted: I watched “Sex In the City” and “What Not to Wear” and other chick stuff, flipping channels with the remote as often as I wanted; I ate a healthy salad and diet soda, followed by two bowls of ice cream, approximately (ahem!) number of cookies, and three glasses of wine; I wore my pajamas over comfortable cotton underwear and unshaved legs; I read online personal ads.

So, at this point, I have to admit that I read them all: m4m, w4w, m4w, w4m, and all kinds of other categories I am discovering with each visit to a new site (did you even know there is such a thing as mm4tw???). I should probably be embarrassed to admit that I read this crap. And make no mistake: it IS crap. But sometimes it is hilarious crap. And if I were too embarrassed to admit that I read it, I wouldn't be able to share it with my readers, who by now must know that I am all about sharing and caring, even if it makes me look a lot less cool than the persona I was hoping to establish.

Anyway, the point is that last night I saw a headline that gave me hope for all the single ladies, all the single ladies (whoa-oh-oh).

The headline said it all. It said This Man is Funny. Honest. Vulnerable. Sensual. Expressive. Enthusiastic. It said This Man Knows What He Wants. And surprisingly, What He Wants is NOT a teeny, tiny, prepubescent, stick-thin, wanna-be model-waif chick who is devoid of curves but compensates with a push-up bra. This Man? For many women, This Man is a beacon of hope. For others perhaps, This Man is a crude, sophomoric neanderthal. And for me?

For me, This Man represents a happy future, but not one related to sex or love. For me, This Man represents financial independence. Why? Because while he is trolling online for BBWs, I am going to take his headline, copyright it, trademark it, stylize it, and slap it on tee-shirts, sweatshirts, baseball caps, bumper stickers, and all manner of dollar store goodies. I will be rich because of This Man and his headline. I don't want to date him, but still I see a bright future because of him. And so, without further ado (and at the very real risk of having someone steal my great idea and make MY million dollars off it), I present to you the headline worthy of an entire blog post and the foundation for my future Fortune 500 company:

I Heart Big Giant Boobies!!!

(Yeah, he included all those exclamation points, too. Thank God for This Man and his unfettered exuberance. This Man is my muse. Hey, and if you see my merchandise in the future, mention this blog post and get 10% off your purchase. Such a deal.)

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